Brand
Color
Anker 6-in-1 Charger Extension Cord Power Strip Extension Socket | 250V | 1.8m Cable Length | Built-in Surge Protection | A91F3K21
Anker SoundCore H30i Wireless Headphones – Black
Anker Soundcore R50i NC | Wireless Earbuds | Strong 42dB Adaptive Noise Cancelling | IP54 | 45H Playtime
Apple AirTag 1 Pack
Crystal Clear Case with MagSafe for iPhone 13 Pro
Crystal Clear Case with MagSafe for iPhone 15 Pro Max
DJI Osmo Mobile 6 Smartphone Stabilizer
Green Lion Iron Camera Lens Protector for iPhone 17 Series
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.




